Saturday, September 5, 2015

[Haul] Etude House


If you follow me on Instagram, you might know that I'm currently on vacation in Asia. One great thing about Asia besides food is the cosmetics and skin care. There's drugstore everywhere. Especially in Taiwan, there's our own drugstore, Japanese and Korean beauty stores. They are usually very affordable, always on sale, gifts with purchase or with super cute packaging. Today, I'm going to share my collective shopping haul and shopping experience from Etude House.

Etude House is a Korean makeup/ skin care brand that is super affordable and has super cute packaging (It gets me all the time!) It also gives you a lot of sample, gift with purchase when you hit certain purchase amount. They also do bundles, where you can pick a couple full size items to get a discount price! 

I think I went into about 5~6 different Etude House in Taiwan. Every time I go in the employees welcome me with some samples and a basket. They will also let you know what bundles or good deals they have. Every time I go in and purchase 1~2 items, I will walk out with a bag of samples, gifts and a 4-page receipt. Yes, 4 page. ( they list our all the free items you get). I qualified for membership on my first purchase. With this cute membership card, I believe I get extra gifts and a 10% discount(?!)The stores are really cute, like pink castles. Overall, I really enjoy shopping there, truly make me feel like a princess.

Now onto the haul. Because I bought them in Taiwan, I'm also going to include their name in Taiwan for those who wants to look for them. Also, this is just a haul. I'm only providing some first impressions based on swatching them in the store. If you want a more in depth review on certain products, let me know.

Color In Liquid Lips 五彩繽紛~琉光水釀唇釉

This is in the shade OR205, it's a vibrant orange color. This liquid lipstick is opaque and non drying. I love the sweet scent too.

Dear My Blooming Lips-Talk (Dreaming Swan) Limited Edition

Honestly, I'm attracted to this collection because it is limited edition, and it has ballerina all over it! The packaging is so beautiful and so cute. It is a collaboration with Kerrie Hess, a famous illustrator, she illustrated for Chanel, Lancôme, Louis Vuitton, Kate Spade, etc. this ballerina collection includes blushes, lipsticks, liquid eye shadow, powder and makeup case! I really wanted everything!

Anyways I picked up the lipstick in OR225. Obviously another orange color. I just love how the color makes my face looks more energized! The lipstick is creamy and none drying. Application is very smooth and it doesn't highlight dry spots.

Look at the packaging, the pink tube with a little bow, ahhhh!!!! Asian makeup always have cute packaging !

Dreaming Swan Veiling Pact SPF 25PA+++漫舞芭蕾~輕柔裸妝感粉餅 (限量版)

This powder is also part of the ballerina collection. The powder is finely milled. No glitter and has a slight coverage. It also gives a natural finish without looking cakey. You can use this powder with or with foundation. I plan to just use this on top of concealer, when I don't wear foundation. It's perfect for everyday quick and simple makeup.

It has the pink packaging again, it also has a cute ballerina illustration on the outside. When you open the compact, there's a mirror, and two layers. The first layer has a puff, with makes it easy to use on the go. The plastic layer provides protection to the powder underneath in 2 ways. First, it prevents you from putting used puff with germs directly on top. Second, it prevents you from scraping or touching the powder by accident when you are opening or closing the compact. Now the actual product, it has a pair of ballet slipper embossed on it! I don't want to ruin it tho!

Silk Scarf Repair Hair Essence 浪漫香吻柔順保濕護髮精華

Photo from

This is like a hair serum that smooths out frizz, keep your hair hydrated, and prevents split ends. It has a nice floral scent. It's light weight and doesn't make your hair look greasy. You only need a little drop and can be use on damp or dry hair. I am really excited to use this during the colder/ drier months.

The following 3 products came in a bundle discount. At first I was just going to buy the cleaning must, but with just a few bucks I get to try other products too so that's what I did.

Puff & Brush Cleaning Mist 50ml (full size) 洗刷刷~彩妝工具清潔噴霧

This is a spot cleaner for brushes and beauty sponges. I've never tried Asian brush cleaner so I thought I would give it a go. Plus I heard some great reviews on it, so I'm very excited to try it out.

Brush Shower Cleaner 50 ml 洗刷刷~彩妝工具潔淨露

This is a deep cleaner that you can soak your brushes it. I would use this probably once or twice a month since I will be spot cleaning the brushes anyways.

Any Air Puff (Pink) 面面俱到~服服貼貼氣墊粉撲(粉)

This is just a normal puff that you can use for liquid, moose or powder foundation. I'm going to save this for replacing the current puff in the ballerina compact.

Black Charcoal Chin Pack 好驚炭零皮脂下巴膜

It was interesting to see a chin mask.i got it our of curiosity and because I was few bucks away from more free stuff. ( their marketing strategy tho...)

Here are some bigger kits I received for free

Membership gift 入會禮- Sweet Traveler Kit

Just a typical traveling case that allow you to pack liquids and lotions etc.

Wonder Pore Clear Kit 緊囊妙劑~十合一毛孔對策潔淨兩件組

It's a deluxe sample from their pore cleaning collection, it comes with a face wash and a toner.

Gift With Purchase

No- Wash Cleansing Water 卸驚艷~親膚調理潔淨卸妝水

This is like the Biorderma where you can remove your make up with this "water like" cleanser. I'm going to compare it to my trusted Biorderma.

Baking Powder B.B Deep Cleansing Foam 蘇打粉BB深層洗面乳

Apparently this is for taking of bb cream, I heard that because bb cream has great coverage (Asian type) and a lot of other functions it makes it difficult to remove. Also, if it's not remove properly and completely it will be really harmful to the skin (like all makeup). It's pretty cool to see how they designed a face wash for cleaning bb cream!

Baking Powder Pore Cleansing Foam

photo from
I've already tried this product and I love it . It has a citrus scent to it. It doesn't strip my skin, but my skin feels clean after washing it with this product. It also doesn't break me out or irritates my skin.

I'm not going to go through all the samples I got, this post would be too long! But you will be able to see them in future [Try it out] posts. But here's an overview of the products I got.

Etude House has separate websites for Asian countries; for example, www; for Taiwanese viewers or for international viewers.

I hope you enjoyed this haul. I'm so obsessed with this brand and I will go in to every Etude House I see on the street even though I know that all sell the same thing. Let me know if you have any recommended product from the brand or other Asian makeup brand! Also let me know if you want a review on any of the product specifically.

Yours truly,


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